Friday 23 September 2011

Further experimentation

Here are further experimentation's. They are typographically influenced by the content of the statement. For example the layering of text represents voices that someone is hearing. The style has an element of consistency e.g. same typeface and colour's. However, I feel that they are too different from each other to work cohesively as a set for a campaign. Please note that these are only experimentation's at this stage. Logo's, website, etc are yet to be added.


 Here the type gets smaller and close together to reflect the statement:


The smaller text represents social rules, etc that people with Asperger Syndrome often don't understand:


 Here the eye is is directed across the page to reflect the statement:


Initial imagery used:









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